Campaign Analyst
Appier Japan株式会社
- Artificial Intelligence
- Online advertising
- AI models
- Digital marketing analysis
- RTB/Programmatic buying
- CPM/CPA/RTB/ROI
-
101 to 1,000
Company Info
Appier is a SaaS company that supports decision-making of businesses by applying artificial intelligence (AI) in 2012, and democratizes AI, and uses AI to change the profit by using it as a tool to understand software. Appier currently has 17 offices in APAC, Europe, and the United States, and is expanding to the Tokyo Stock Exchange.Job Summary
The main responsibility of a Campaign Analyst is to create and maintain advertising campaigns using Appier's proprietary products. They plan multiple national advertising campaigns, customize them for specific regions, propose advertising strategies, analyze campaign data and performance metrics to achieve KPIs, and carry out detailed optimization for the overall system. They also adjust the effectiveness of AI models and improve the overall system.Duties
The main duties of a Campaign Analyst include using Appier's proprietary products to create and maintain advertising campaigns, planning and managing multiple national advertising campaigns, customizing them for specific regions, proposing advertising strategies, analyzing campaign data and performance metrics to achieve KPIs, carrying out detailed optimization for the overall system, collaborating with sales managers, account managers, and product managers to optimize the most suitable performance-related campaigns, adjusting the effectiveness of AI models, improving the overall system, and providing historical data and performance metrics for past data and performance metrics for the development of new clients.Login to see all information about offers.
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