広告商品企画担当
Studyplus Inc.
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Tokyo
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11 to 100
Job Summary
スタディプラスの広告事業において、広告商品戦略に基づき、既存商品の販売促進や新商品開発を担っていただきます。プロダクトの特性とユーザーデータを活かしながら、広告主にとって効果的かつ、ユーザーにとって価値ある広告商品を設計・推進するポジションです。 具体的な業務内容 ・市場・顧客ニーズを踏まえた商品計画（商品ポートフォリオ、販売戦略等）の進捗モニタリング ・プロダクト特性やユーザー行動を踏まえた新商品・改良商品の企画立案 ・広告フォーマット、配信設計、ターゲティング、計測仕様等の要件定義 ・営業・マーケティングチームとの連携によるパッケージ設計、販売促進支援 ・広告配信データ、顧客・ユーザーの声をもとにした商品改善のPDCA推進 ・競合・業界トレンドの調査とベンチマーク分析Company Info
Studyplus Inc. is an EdTech company that operates the learning management app "Studyplus," which is utilized by a significant number of university-bound high school students in Japan. The company focuses on a platform model, providing tools for recording and visualizing study, and facilitating peer encouragement through its social networking features. Their mission is "Learning joy for all." In addition to the consumer-facing app, Studyplus Inc. also develops and offers services for educational institutions, such as "Studyplus for School," as well as advertising solutions like "Studyplus Ads."Login to see all information about offers.
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